Ola Svensson Strikes Gold in Italy with I’m in Love

Ola Svensson is big in Italy
Ola Svensson sold Gold in Italy with I’m in Love.

Ever wondered what happened to Idol contestant Ola Svensson? His former Swedish No.1 ‘I’m in Love’ was only recently awarded a gold disc in Italy. The track was written by Alexander Kronlund Dimitris Stassos, Johan Bobäck, Mikaela Stenström and Ola Svensson. It was produced by none other than Shellback, of P!nk and Usher fame. The producer recently penned Taylor Swift’s and Maroon 5’s recent hits.

Ola – I’m In Love (Official video) [HD]

Born in 1986, the Swedish singer and songwriter has so far released three albums and 11 singles. The former Idol contestant has racked up no fewer than eight No.1s in his native country. He initially had his eyes set on becoming a star in Sweden, then the United States.

Now, Ola Svensson has become “grande” in Italy according to Swedish news daily Aftonbladet. In 2010, Ola Svenssons started his own record label – Olinho Records – signing international deals. He has been all around Europe pushing ‘I’m in Love,’ the first single off his upcoming album. In Italy, a gold certification is equivalent to 15,000 shipped units.

Initial Attempt on US Market

2012 saw the his first attempt to crack the US with a promo tour supporting the release of ‘All Over the World. The video to ‘I’m in Love’ was shot there as well.

Ola – All Over The World (Official Video)

‘I’m in Love’ was released in May of last year. He had his eyes set on the United States, instead he became “grande” in Italy. “It’s great fun. Only a month ago interest grow in Italy. Right now this is the most succesful market,” says Ola Svensson to Aftonbladet.

On Performing Live in Italy

Ola Svensson has also performed at the club Magazzini Generali. “It’s a permanent shock to arrive without expectations. You expect five people in the audience that don’t know the songs. But they know the songs, sing-along  and knows a great deal about me. It’s freakin’ awesome,” he says. His promotional tour started in the United States in 2011, following the release of his third album Ola.

“The plan is to go back there in the fall and continue promoting ‘I’m in Love’ and upcoming material. But right now, focus is on Europe and the new record that I’m working on,” Ola Svensson says. He is halfway in the process of completing the new pop album. “It’s an honest record about the journey I’ve made these past three years. It will absolutely become my most personal record to date.” He concludes.





























Skavlan Effect for Taylor Swift?

Will talk show host Fredrik Skavlan repeat his effect on the charts following Taylor Swift’s performance of ‘We’re Never Ever Getting Back Together?.’ As WelcheMusic.com previously reported, memorable performances of Cheryl Cole, Melody Gardot and Donkeyboy have previously achieved surges thanks to the TV show.

Taylor Swift’s album “Red” dropped 8-24 in its second week on the Swedish album chart, while ‘We’re Never Ever Getting Back Together’ fell 17-20 on the singles chart. Back in 2009, Cheryl Cole’s “Fight for This Love” bested a No.23 peak to finally land inside the top 3.

Taylor Swift’s biggest hit to date [in Sweden] is ‘Love Story’, which peaked at No.10 in 2008. ‘Getting Back’ peaked at No.16  at the end of September.

Check out images from Skavlan via Taylor Swift Sweden’s home page.

Sparks Fly and True Blood Fuel Taylor Swift Social Media Popularity

New video Makes Sparks Fly for Taylor Swift
New video Makes Sparks Fly for Taylor Swift

CHART SPOTLIGHT. Only had Taylor Swift’s video of ‘Sparks Fly’ pushed the country star from 19-10 on the Social 50 rankings this week than the announcement of ‘Haunted’ being featured on True Blood came. The clip for ‘Sparks Fly’ had earned more than 400,000 views during Billboard’s tracking week and one can easily speculate that her vampire fling will add to the excitement.

Read more via WelcheMusic:


Taylor Swift’s Haunted to Be Featured in True Blood

Taylor Swift in True Blood
Taylor Swift in True Blood

CHART SPOTLIGHT. Taylor Swift’s ‘Haunted’ will be featured on the upcoming episode of True Blood to be aired this Sunday. According to Rolling Stone magazine, the show’s music supervisor Gary Calamar wanted the show to stretch outside its usual rock and blues sounds that normally accompanies the show. The song was originally included on Swift’s album Speak Now.


Watch Taylor Swift performing ‘Haunted’ on NBC’s ‘Thanksgiving Special’ in HD

To date, five singles have been lifted off the Taylor Swift’s set, the latest one being ‘Sparks Fly’ this July. The album has sold more than 3.5m copies in the US alone and debuted at No.1 upon its release in October 2010.

WelcheMusic highlighted the comeback of True Blood at the end of June.

Read more via WelcheMusic:

Listen to Taylor Swift – Haunted via Spotify

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