CHART SPOTLIGHT. Earlier today, English singer and rapper Example that his latest video “Stay Awake” will premiere tonight at Channel 4 at half past midnight. It will go to YouTube straight after, promoting the August 28 release.
WelcheMusic covered the release of “Change the Way You Kiss Me” which reached the biggest weekly sales to date upon its release this June. Expect the follow-up single to deliver in the same neighborhood as it has HIT written all over it. Similar to Calvin Harris, whose collaboration with Kelis rendered him a No.1 hit recently, “Stay Awake” is poppy, melodic and dance friendly.
As Music News points out, Example managed to beat the rock giants Coldplay to the top and selling in excess of 20K copies. The new single is produced by the dubstep wizards Nero and was written after waking up at Ibiza Rocks and seeing hundreds of kids still going from the night before. Example says “it’s about a messed up generation who spend all their money on partying and questioning whether or not it’s right. We spend all our money to stay awake the longest.”
The track will be included on the album Playing in the Shadows which is slated for a September 5th release in the UK. Example has worked with names such as Chase & Status, Nero, Michael Woods, Skream and Faithless on the new album.
Read more about Example via WelcheMusic: